Unlock the secrets to a consistent, engaging online presence with our in-depth workshop designed specifically for content creators, social media managers, and digital marketing enthusiasts. Join us to discover how to harness the power of content pillars to drive innovative campaigns and generate endless post ideas that resonate with your audience.
What You’ll Learn
Understanding Content Pillars: Learn the fundamentals of content pillars and how they serve as the backbone for your social media strategy. Understand how to identify key themes that align with your brand’s mission and values.
Creating a Cohesive Campaign Strategy: Dive into the process of transforming content pillars into actionable campaign ideas. Discover techniques for brainstorming, planning, and scheduling posts that ensure a steady stream of relevant content.
Generating Endless Post Ideas: Explore practical methods to continuously source fresh content ideas. From audience research to trend spotting, we'll cover creative exercises that keep your content calendar full and exciting.
Leveraging Tools & Templates: Learn how to efficiently plan and design your content using tools like Canva, while shifting the focus towards strategic thinking and campaign development. Get hands-on experience with templates and frameworks that simplify your creative process.
Measuring Success & Adjusting Strategies: Understand key performance metrics and learn how to evaluate your content’s impact. Gain insights on tweaking your strategy to match evolving trends and audience behaviour.
Workshop Highlights
Interactive Sessions: Engage in group exercises and breakout sessions designed to foster collaborative brainstorming and real-time feedback on your ideas.
Practical Takeaways: Receive a toolkit of strategies, templates, and checklists that you can implement immediately to enhance your content planning process.
Expert Guidance: Learn from industry experts who bring a wealth of experience in digital marketing, campaign strategy, and social media content creation.
Networking Opportunities: Connect with like-minded professionals and creative minds. Share experiences, exchange ideas, and expand your network in a supportive, dynamic environment.
Who Should Attend?
Digital Marketers & Social Media Managers: Elevate your content strategy and streamline your campaign planning.
Business Owners & Entrepreneurs: Learn how to align your brand’s messaging with engaging content that drives results.
Content Creators & Bloggers: Gain actionable insights into creating content that captivates and converts.
Marketing Students & Enthusiasts: Build a solid foundation in content strategy and campaign development that sets you apart in a competitive market.
Don’t miss this chance to transform your social media presence and empower your brand’s storytelling. Secure your spot now and take the first step towards content mastery!
We look forward to helping you revolutionise your content strategy and bring your creative visions to life!
Meet your coaches, our founder’s:
Hannah Schenscher
Hannah's passion lies in bringing businesses' brands to life. She thrives on helping them create compelling narratives and engaging experiences.
With over 6 years in hospitality and transitioning into marketing, Hannah effectively utilises her communication skills to meet clients' needs. Through working in the hospitality business, Hannah also found a love for all things events.
Completing a Bachelor of Business (Entrepreneurship) expanded Hannah's creative mindset within the domain of social media, while also fostering a deeper understanding of marketing and business development.
When Hannah is not immersed in all things Social Show, she dedicates her time to choreographing creatively within the realm of Calisthenics, drawing upon her extensive 21 years of experience in the sport.
Coco Karriem
With over 7 years of marketing and events experience, Coco has most recently worked with social enterprises, not-for-profit and social justice organisations before the creation of Social Show. Social Show was born out of the need to assist brands and individuals with the ever growing and evolving organism that is social media whilst communicating their purpose and why.
Completing a Bachelor of Media (Marketing) from the University of Adelaide, Coco loves seeing the effect a great campaign has on telling someone’s story and sharing an organisation's purpose. She is also a little obsessed when it comes to organisation branding and systems.
Coco found her love for all things fashion, food and wine when she studied Media and Communications (for the fashion industry) at the European Institute of Design in Florence, Italy.
When not creating content Coco loves spending time with her daughter, P and fiancé.